11/24-12/15 - Turn Your Emotions into Art at The Glade Museum of Feelings

 

The Museum of Feelings

230 Vesey St (Bet. West St & N End Ave)
New York, NY 10080

Hours:

Mon – Sat:  11am – 9pm
Sun:  11am – 7pm
Beautiful things happen when you look to your feelings for inspiration. This holiday season Glade® invites you to switch on your inner muse and turn your emotions into art at the first-of its kind Museum of Feelings, opening at Brookfield Place in NYC. Take part in this stunning sensory journey through five unique experience zones that explore the connection between scent and emotion. While the exterior of the building itself acts as a living mood ring for the city of New York, the inside features innovative technology, scent, art, and fashion to create an unforgettable experience. Each zone will feature a different scent and emotion including:

• Feel Optimistic:  The first zone, inspired by Glade Radiant Berries fragrance, will feature layers of reflective and sheer curtains that guide guests to the center of the room.  Using a reflective pass card, each guest will be able to activate sensors that trigger ambient audio and light as they go through the space.
• Feel Joyful:  Visitors will explore a virtual forest inspired by the Glade Balsam & Fir Limited Edition Winter Collection fragrance.  With mirrored and reflective surfaces on the floor and walls, the forest will appear infinite from above and below.  Scented lanterns will react to light making for a magical, fragrant moment.
• Feel Invigorated:  As visitors move into the Invigorated space, inspired by the Glade Blue Odyssey scent, they’ll be surrounded and tracked by a halo of color and motion that can be experienced in 3-D.  The halo will react to your motions and speed as you move about the room and lead you to the scent beacons in the space, causing your halo to react.
• Feel Exhilarated:  Enter a virtual kaleidoscope in the Exhilarated space, where visitors can control the floral images that are displayed throughout the station, and be rewarded with the scent of Blooming Peony & Cherry.
• Feel Calm:  Upon entering the Calm exhibit, inspired by the Glade Lavender & Vanilla fragrance, visitors will be walking among the clouds.  Every three minutes a new cloud will be created while ambient lighting and sound complement the calming feeling.

The Museum of Feelings allows you to explore the connection between scent and emotion as interactive art. Inspired by different Glade® fragrances, from the bright berry buzz of Optimistic to the cool Balsam and Fir rush of Joy, each gallery offers a unique, immersive adventure. Curious to see what your emotions look like after each experience? Snap a selfie and test out the 'MoodLens,' created by measuring your Galvanic Skin Response and temperature. Who needs an Instagram filter when you've got a feelings one?

In addition to the artful exhibitions, on site Museum of Feelings ambassadors will be wearing uniforms designed by designer Becca McCharen, founder of cool-girl favorite, Chromat. We couldn't think of a more appropriate brand to bring futuristic fashion to this one-of-a-kind event.

https://www.themuseumoffeelings.com/

http://www.glade.com/en